The Myers Roberts Collective

Look for TMRC in Times Square and Nokia Plaza

{Date: 2/13/2011}

Fantastic digital ad placement for the Jazz Aspen Snowmass Labor Day concerts held in Snowmass Village, CO.

TMRC Attends 2011 Grammy's

{Date: 2/13/2011}

Thanks to our friends in the music industry and those at the Children's Health Foundation who made for a fabulous weekend on the red carpet. We were thrilled to have been able to be a part of such a wonderful evening.

visit: www.grammys.com

TMRC Launches Augmented Reality Portal

TMRC has launched a new Augmented Reality (AR) portal for several of its clients. (www.nowareality.com) AR allows users to interact in 3D with marketing vehicles by way of web cameras, mobile devices and specially designed head mounted displays. AR will forever change the way marketers interact with the public breathing new life into a dying print industry and supplying a direct, traceable and quantifiable link between the print medium and interactive applications.

TMRC first project is part of a direct mail campaign for Snowmass Tourism. 35,000 pieces were mailed to targeted households advertising a "Kids Ski Free" campaign. Included in the print piece is a custom designed AR Marker that when tracked by the users web camera instantly make the card come alive in the users hand showing an animated 3D model with sound of a family favorite ski location in Snowmass called the "Skittles".

So far the response to this new technology had been overwhelming. TMRC is currently in the process of developing and exploring exciting new applications. For more information about AR, please call toll free at 855-GET-TMRC or click here to email us.

visit: www.nowareality.com/snowmass

See Our Work in December Issues of Outside/Ski Magazine

As part of a rejuvenation to the winter marketing for Snowmass Village color, the first in a series of display as will be running in the December issues of Outside and SKI magazines.

The ads feature bold new messaging and stunning photography of the world class terrain that Snowmass has to offer. Key to the ads success, TMRC has utilized the latest in print technology software by way of QR codes that allow readers with mobile devices and smart phones to instantly be directed to a mobile website. The mobile website features offers and specials that coincide with the ads message of, “You’re Gonna Want One More EPIC DAY. Buy 4 days/nights Lift and Lodging GET THE 5th FREE”.

Snow has been falling for over a month, with Snowmass and the surrounding mountains experiencing mid season conditions. So book your vacation to Snowmass now! Be sure to pay us a visit at TMRC’s office and write that trip off for 2011.

visit: www.snowmasstourism.com

Snowmass Digging Dinosaurs

Snowmass Village has gone dinosaur crazy. A recent quote by a Denver Museum of Nature & Science employee stated that is was the most significant fossil discovery in North America, surpassing the La Brea tar pits and Dinosaur National Monument. In the wake of these discoveries, Snowmass Tourism and Group Sales department will be promoting dinosaur related events and marketing. Keep a close eye out for fun new mammoth promotions.

visit: www.dmns.org

TMRC Design Inspires Guitar Created for CMA "Song of the Year" Performer

{Date: 9/18/2010}

As part of the annual “Live on the Farm” concert series to benefit Maryland Therapeutic Riding, two exclusive guitars were created for Lee Greenwood based off of the event marketing materials created by the Myers Roberts Collective. One guitar was auctioned off, the other became part of Lee’s private collection.

Few artists have ever written a song that has become more a part of America’s cultural landscape than Lee Greenwood’s “God Bless the USA.” If he’d never written or recorded another hit, Greenwood would have secured his place in music history with that powerful inspiring ballad. “God Bless the USA” has been voted the most recognizable patriotic song in America, taking the top honor over “God Bless America” and the “National Anthem,” but it is only one of the many hits that have propelled Greenwood’s successful career. With his distinctive voice, insightful song writing and unparalleled showmanship, Greenwood has been captivating audiences for decades. Along the way, he has won numerous accolades including two Male Vocalist of the Year awards from the Country Music Association and the CMA Song of the Year honor in 1985 for “God Bless the USA.” He has won the Top Male Vocal Performance in 1983 for “I.O.U.” His lengthy string of hits includes such classics as “Ring on Her Finger, Time on Her Hands,” “It Turns Me Inside Out,” “Somebody’s Gonna Love You,” “I Don’t Mind the Thorns (If You’re the Rose)” and “Dixie Road..” For more information, go to www.LeeGreenwood.com.

visit: www.liveonthefarm.org

Congratulations to Peczuh Printing, BEST IN SHOW!

{Date: 5/13/2010}

On Thursday evening, May 13th at the 19th Annual PRIDE Award Reception at The Warwick Hotel, CBS4 Denver’s Dave Aguilera presented the awards for outstanding work done by our industry in 2009. On hand to accept the award for Best in Show, was Jim Arney from Peczuh Printing.

This esteemed recognition was awarded to the Wheeler Opera House Historical Brochure designed by Kevin Roberts and Dani Myers. It is the fourth award in as many years that PZ Printing has received in conjunction with printed marketing material designed by Roberts and Myers. Congratulations go out to Jim and all of the staff and support at PZ printing for their excellent service and dedication to their industry.

visit: www.piams.org

CHF Greenalicious 2010

{Date: 7/20/2010}

Fourth Annual “Greenalicious” Culinary Extravaganza and Benefit Concert to feature acclaimed chefs and international singing sensation, naturally 7.

Children’s Health Foundation, champion of health initiatives that benefit the mind, body, and spirit of children, presents the fourth annual Greenalicious culinary extravaganza and live music event, which takes place at The Little Nell and Belly Up Aspen on Tuesday, July 20, 2010. Hosted at the height of Aspen’s summer season, Greenalicious is an exclusive evening featuring exquisite food, tantalizing wine pairings, a luxury live auction and original entertainment, with proceeds benefiting the Children’s Health Foundation Lunch for Life Program. This year, Greenalicious welcomes Naturally 7 in private concert, direct from their international tour with crooner Michael Bublé. Tickets are available through the Children’s Health Foundation office: 888.920.4750 or info@childrenshealthfoundation.net.

visit: www.childrenshealthfoundation.net